Play Beer Pong in the Metadorm, Leftover Pizza Included
The virtual experience has been developed to help Telenet engage Belgium's students
Metaverse Marketing Podcast: New Customer Journeys
In this episode of Metaverse Marketing, we're looking at how the metaverse and Web3 can help you develop new customer journeys to reinvigorate your brand and meet your audiences where [...]
First Mover Advantage or Too Early to Tell: Advertisers Mull the Roblox Advertising Opportunity
An early version of metaverse advertising, brands still need to know how the opportunity will translate into dollars and cents.
Meta Connect: No Name Change, But the High-End Meta Quest Pro Is Introduced
Horizon Workrooms and Horizon Worlds get new features, and avatars will soon have legs.
Two Weeks Into Its Metaverse Debut, Walmart Sets Up Shop in Roblox’s Livetopia
In a new metaverse marketing tactic, the retail giant is making mini-games inside of popular game Livetopia, that lead to its Roblox world.
Metaverse Marketing Podcast: Real Neighborhoods on Digital Streets
How the physical world is becoming digitized, on this episode of the Metaverse Marketing podcast.
Live From Miami: Watch This Year’s Brandweek
After a two-year virtual hiatus, the industry's leading marketers and executives converged at the InterContinental hotel in Miami, Fla.
Tim Hortons Celebrates National Coffee Day in the Metaverse
The Canadian cafe chain is launching a Roblox game.
Metaverse Marketing Podcast: Rising Above Dystopian Origins
How we can make the ideals of Web3 and the metaverse a reality?
My Little Pony Gallops Into Roblox to Win a New Generation of Fans
Hasbro toy franchise My Little Pony's next adventure is a Roblox game
Purpose-Led Brands Have an Opportunity to Diversify the Metaverse
Virtual activations around DEI and activism tend to resonate more with users than one-offs experiences.
Walmart Makes Metaverse Debut With Roblox Experiences
The big box store is the latest retailer to explore virtual worlds.
Alibaba Brings Luxury Shopping Into the Metaverse
The Chinese retailer is expanding its upscale ecommerce platform.
Adweek’s Metaverse Marketing Returns for Season Two
On the premiere episode of Metaverse Marketing we explore what it truly means to build a community and why it is such a hot topic in Web3 and the metaverse.
Brandweek Podcast: Why Miami Will Become Web3’s Silicon Valley With Jesse Kirshbaum and Mags Kala
Our panelists discuss the final day of Brandweek which explored the power, promise and potential of the new Web3 and the metaverse.
