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According to Silvio Pietroluongo, [[vice president]] of charts and data development at ''Billboard'', album equivalent units methodology "reflects album popularity in today's world, where music is accessible on so many platforms [and] has become the accepted measure of album success."<ref>{{cite magazine | url=https://www.billboard.com/pro/billboard-genre-album-charts-consumption-streams-track-sales/ | title=Billboard's Genre Album Charts Will Now Incorporate Streams & Track Sales | magazine=[[Billboard (magazine)|Billboard]] }}</ref> Physical albums have mostly turned into collectors' items as noted by a 2016 poll by [[ICM Research]], which found that nearly half of the surveyed people did not listen to the record they bought.<ref>{{cite news | url=https://www.bbc.com/news/entertainment-arts-36027867 | title=Music streaming boosts sales of vinyl | work=BBC News | date=April 14, 2016 }}</ref>
According to Silvio Pietroluongo, [[vice president]] of charts and data development at ''Billboard'', album equivalent units methodology "reflects album popularity in today's world, where music is accessible on so many platforms [and] has become the accepted measure of album success."<ref>{{cite magazine | url=https://www.billboard.com/pro/billboard-genre-album-charts-consumption-streams-track-sales/ | title=Billboard's Genre Album Charts Will Now Incorporate Streams & Track Sales | magazine=[[Billboard (magazine)|Billboard]] }}</ref> Physical albums have mostly turned into collectors' items as noted by a 2016 poll by [[ICM Research]], which found that nearly half of the surveyed people did not listen to the record they bought.<ref>{{cite news | url=https://www.bbc.com/news/entertainment-arts-36027867 | title=Music streaming boosts sales of vinyl | work=BBC News | date=April 14, 2016 }}</ref>


In ''[[Forbes (magazine)|Forbes]]'', Hugh McIntyre noted that the usage of album equivalent units has made artists release albums with excessive track lists.<ref>{{cite web|url=https://www.forbes.com/sites/hughmcintyre/2017/08/17/how-longer-albums-and-streaming-giants-are-manipulating-the-charts/2/#69d2965051b3|title=How Longer Albums And Streaming Giants Are Manipulating The Charts |last=McIntyre |first=Hugh |work=[[Forbes]] |date=August 17, 2017 |access-date=August 5, 2018 |archive-url=https://web.archive.org/web/20180705175916/https://www.forbes.com/sites/hughmcintyre/2017/08/17/how-longer-albums-and-streaming-giants-are-manipulating-the-charts/2/#69d2965051b3 |archive-date=July 5, 2018 |url-status=dead}}</ref> Brian Josephs from ''[[Spin (magazine)|Spin]]'' said: "If you're a thirsty (eager for fame or notoriety) pop artist of note, you can theoretically game the system by packing as many as 20 tracks into an album, in the process rolling up more album-equivalent units—and thus album "sales"—as listeners check the album out." He also criticized [[Chris Brown]]'s album ''[[Heartbreak on a Full Moon]]'' which contains over 40 songs.<ref>{{cite web|url=https://www.spin.com/2017/05/chris-brown-new-album-40-song-tracklist-heartbreak-on-a-full-moon/ |title=Why Does Chris Brown's New Album Have 40 Songs? |date=May 2, 2017 |last=Josephs |first=Brian |website=[[Spin (magazine)|Spin]] |access-date=August 5, 2018}}</ref>
In ''[[Forbes (magazine)|Forbes]]'', Hugh McIntyre noted that the usage of album equivalent units has