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Trade magazine: Difference between revisions

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{{hatnote|[[Trade publication]] and [[Trade newspaper]] both redirect here}}
{{short description|Periodical dedicated to a particular field}}
{{short description|Periodical dedicated to a particular field}}
{{use mdy dates|date=May 2021}}
{{use American English|date=May 2021}
A '''trade magazine''', also called a '''trade journal''', or '''trade paper''' (colloquially or disparagingly a '''trade rag'''), is a [[magazine]] or newspaper whose [[target audience]] is people who work in a particular [[tradesman|trade]] or industry.<ref>{{Cite web|url=http://www.lib.vt.edu/help/research/types-sources.html|title=Magazines, trade journals, and scholarly journals|last=Virginia Tech Libraries|archive-url=https://web.archive.org/web/20170213001410/http://www.lib.vt.edu/help/research/types-sources.html|archive-date=2017-02-13|url-status=dead|access-date=2017-02-12}}</ref> The collective term for this area of publishing is the '''trade press'''.<ref name="dictionary.cambridge.org">{{Citation|title=Cambridge Business English Dictionary|url=http://dictionary.cambridge.org/us/dictionary/business-english/the-trade-press|author=dictionary.cambridge.org}}</ref>
A '''trade magazine''', also called a '''trade journal''', or '''trade paper''' (colloquially or disparagingly a '''trade rag'''), is a [[magazine]] or newspaper whose [[target audience]] is people who work in a particular [[tradesman|trade]] or industry.<ref>{{Cite web|url=http://www.lib.vt.edu/help/research/types-sources.html|title=Magazines, trade journals, and scholarly journals|last=Virginia Tech Libraries|archive-url=https://web.archive.org/web/20170213001410/http://www.lib.vt.edu/help/research/types-sources.html|archive-date=2017-02-13|url-status=dead|access-date=2017-02-12}}</ref> The collective term for this area of publishing is the '''trade press'''.<ref name="dictionary.cambridge.org">{{Citation|title=Cambridge Business English Dictionary|url=http://dictionary.cambridge.org/us/dictionary/business-english/the-trade-press|author=dictionary.cambridge.org}}</ref>


==Overview==
Trade publications keep industry members abreast of new developments. In this role, it functions similarly to how [[academic journal]]s or [[scientific journal]]s serve their audiences. Trade publications include [[targeted advertising]], which earns a [[Profit (accounting)|profit]] for the publication and [[sales]] for the advertisers while also providing [[sales engineering]]–type advice to the readers, that may inform [[purchasing]] and [[investment]] decisions.
Trade publications<ref name=DigiNews.NYT92>{{cite newspaper |newspaper=[[The New York Times]]
|url=https://www.nytimes.com/1992/06/20/business/company-news-in-surprise-digital-picks-finance-chief-from-inside.html
|title=COMPANY NEWS; In Surprise, Digital Picks Finance Chief From Inside
|quote=Charles Babcock, editor of Digital News, a trade publication, said